This should decrease the number of allocations before main is entered
significantly, but complicates the code somewhat in return.
Assuming I used `massif` right, doing just `SelfTest --list-tests`
went from 929 allocations at "Remove gcc-4.9 from the travis builds"
(2 commits up), to 614 allocations with this commit.
Now a `TEST_CASE` macro should create a single TestCaseInfo and then
it should never be copied around. This, together with latter changes,
should significantly decrease the number of allocations made before
`main` is even entered.
This also goes for pkg-config installed by our CMake installation.
This includes
* Updating CMake version on Travis
* Adding a `Catch2` subfolder to the `single_include/` folder to
provide this include path both _inside_ the repository, and _outside_.
* Updated examples to build with the new paths
* Other general CMake cleanup